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12438
Contract

Regional Marketing Manager - 12361650

Location: Cambridge, Massachusetts

Connexion’s mission is to provide "best in class" services to job seekers. We strive to achieve excellence in job placement, staffing, and recruiting services, while treating candidates with the professionalism and respect they deserve.

Title: Regional Marketing Manager

Hiring Organization: Connexion Systems & Engineering

Compensation, Benefits, and Employment Type

  • Duration – Contract – 8 months
  • Pay rate:  $57/hr.
  • Job Location:  Cambridge, MA
  • Job#: bh12438

 

Regional Marketing Manager

Assignment through end of year, remote okay

% of Job

(highest to lowest)

Description of Essential Duties and Responsibilities

 

50%

Center of Excellence

  • Assist in driving a center of excellence (COE) that provides best practices, research and support and/or training to global regional marketing team
  • Share best practices across the account-based marketing teams through management of quarterly newsletters,
  • Assist with maintaining and/or creating new standard processes, tools and procedures across global account-based marketing teams to help scale programs

 

50%

Marketing Project Management

  • Lead the project management of any new content that can be templatized to use globally

· Manage the centralized ABM content portal to refresh content and documentation is up to date

· Manage internal marketing feedback process to gather feedback and insights to course correct and optimize results

  • Optimize internal Share hub site through methodical planning, execution, and post-program retrospectives

 

Specific duty

100%

  •  

 

 

Required Qualifications:

  • Bachelor’s degree
  • 7+ years of related B2B experience
  • Excellent project management skills
  • Prior experience in enterprise software marketing
  • Proficiency with MS Office, Excel, PowerPoint, Social Collaboration tools; LinkedIn, Twitter, Google Analytics, marketing automation models
  • Budget management experience
  • Strong digital marketing experience
  • Excellent written and verbal communication skills

Additional Preferred Qualifications:

  • Exceptional interpersonal skills and flexibility to work effectively with people at all levels, and across different time zones
  • Adaptability and flexibility
  • Exceptional written and verbal communication skills
  • Demonstrated ability to effectively manage multiple projects, prioritize work and meet deadlines
  • Strong analytical skills and a demonstrated ability to leverage data to drive strategy and decision-making

Meet Our Team:

Our Regional Marketing team’s primary responsibility is to partner closely with sales to run industry-leading account-based marketing (ABM) programs that help win key deals. We’re proud of our recent recognition by Forrester Research as a Program of the Year award winner for Demand and Account-Based Marketing. To complement ABM, we also lead the activation of broad demand generation programs within our local region that generate new leads. In managing all these programs, we collaborate with a broad set of contributors across all facets of marketing – and other functions as well.

Do you enjoy bringing marketing’s and sales’ efforts together to make an impact at target accounts? Are you tired of running one-size-fits-all programs that struggle to break through the noise? If so, come join the team! As Account Based Marketing CoE (Center of Excellence) , you will have the opportunity to help us shape our ABM program and bring in best practices across the marketing teams to help us scale. As an ABM COE, you work across the marketing function and ABM marketers to help deploy standard processes, methodology, best practices and content needed to achieve success.

  • Balance out-of-the box thinking with proven best practices to plan and execute a set of account-based marketing programs that move identified opportunities forward to close.
  • Champion the activation of global demand generation programs within the local region to uncover new pockets of interest in our solutions within target accounts.
  • Act as “conductor” to orchestrate the efforts of a broad group of program contributors into integrated and sustained marketing programs that deliver results.
  • Analyze programs, accounts, and contacts to actively find and leverage insights that enable course corrections and optimization of programs.
  • Collaborate with fellow regional marketers on what is/isn’t working to continually challenge the status quo and improve the regional marketing model.
  • Manage complex and high-profile ABM programs that help achieve strategic objectives for target accounts, in addition to driving opportunity wins.
  • Infuse industry best practices and innovation into our ABM approach and actively disseminate learnings across the entire regional marketing team.

Who You Are:

RMMs need to excel at working with a diverse set of functions and levels, globally and working with the group to get a consensus on a plan that will serve the priorities for the programs in the region. An RMM also needs to be an excellent multi-tasker, able to juggle competing priorities and appropriately manage the expectations of stakeholders.

What You’ve Accomplished:

  • Bachelor’s degree
  • 5+ years of related experience
  • Strong digital marketing acumen
  • Exceptional interpersonal skills and flexibility to work effectively with people at all levels
  • Ability to navigate a complex org structure to build consensus around ideas and plans
  • Excellent written and verbal communication skills
  • Strong analytical skills and a demonstrated ability to leverage data to influence strategy and decision-making
  • Demonstrated ability to effectively manage multiple projects, prioritize work and meet deadlines

Please use the apply button to submit your resume for consideration.  A Connexion Representative will contact you immediately.

When responding to this job posting you MUST include the Job# and Job Title in your subject line.

 

If you are active in a job search but this job is not for you, please reach out to jobpostings@csetalent.com. We would be glad to help you find the perfect job!